The instructive pedagogical nuances embedded in Africa’s oral traditions assert that Africa has informed and inspired the dawn of civilization in diverse regions and cultures throughout the world. While it is indispensably evident that today’s world civilizations can be traced back to the banks of the river Nile in Egypt, current historical underpinnings are presenting Africa to be the habitat for barbaric fundamentalism and extremism that is sponsored by the enemies of Africa’s rich past, present and future. In recent memory, Africa has made headlines in sponsored terrorism, human trafficking, corruption, extreme poverty and foreign ideologies surrounding religious wars.
Notwithstanding the conversations propagating in the social media from around the world regarding Africa, Africans in the Diaspora still contend that Africa’s origin still provides a beacon of hope to the fast changing global community and whatever has happened in recent memory, Africans are saying ‘Not My Africa’. Therefore, the response from Africans in the Diaspora has changed the tenor of the conversation in the media and in public; Not My Africa.
Against this backdrop of media injustice to the African continent, the Africans in the Diaspora, under the leadership of African Union Day Foundation, Muslim Media Corporation and people of goodwill, have launched a new international image building campaign, Daylight Africa.’ This campaign shall counter against the prevailing intentional portrayal of a dark and gloomy continent by the media, as well as the trending sponsored barbaric fundamentalism and extremism surrounding Africa today.
On Africa Day-Friday, May 25, 2018 at Bronx Community College, MMC & AUDF will be launching ‘Daylight Africa’ Campaign, in partnership with Bronx Community College.